Other than Facebook, Twitter is another great social media marketing tool for business.
What is Twitter? It's a way to keep family, friends, and coworkers up-to-date with what an individual is doing by using an instant messenger service, the web, as well as with mobile texting, plus other venues.
Messages sent out by Twitter users are limited to 140 characters, which is just enough for a quick update.
How to use Twitter on Business
Wondering how exactly can businesses use Twitter? Here are just some examples, hope that a few will be useful for your business.
a) Offer special deals and promotions
Offer incentives to those who follow you on Twitter. You can give them free coupons, discounts, package deals and samples. Twitter is a great way to create interest and secure attendees.
b) offer an alternative customer support option:
Offer Twitter-based customer service, client will be able to interact with the customer support through twitter; you can even provide the customer support employee’s name currently on duty.
c) Look For Leads On Twitter
Twitter can be used to direct traffic to your websites. You can share information that is useful for prospective clients or employers to enhance your reputation. Avoid hard-sell tactics: focus on building relationships.
d) get closer to customers:
Via Twitter, you can run non-official, entertaining discussions with clients. Besides, can also answers Clients’ feedback in an entertaining tone and also updates their Twitter listeners of the current deals and discounts.
e) To post company news:
Update your company news through twitter. Twitter allows you to post updates (called Tweets) as often as you want. Those who follow your tweet will be able to get the updated tweets immediately.
f) Communicate With Employees
Twitter is a great collaboration tool, which can be successfully used to save time and money. Forget about sending endless emails and calls – you can rather release short tweets to your team members describing what you have to say. Share what you’re doing so people learn about the type of work you do.
g) Organize A Local Tweetup
Twitter can help you organize meetups. All you have to do is to send a message announcing the time and place of the meeting. It’s an informal and effective way of planning a meeting. You can get in touch with vendors, suppliers and other people with whom you can form partnerships. |
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