One of the grand things about Facebook is that it can supply you the tools that can be utilized to
efficiently market your services and products. Still, you will need to know how to efficiently utilize
the tools for you to take full benefit from the website.Below are some tools available:
Facebook Groups
Facebook Groups are pages that you create within the Facebook social networking site that are
based around a real-life interest or group or to declare an affiliation or association with people and
things. With a Facebook Group, you are creating a community of people and friends to promote,
share and discuss relevant topics.
Facebook Pages
Pages are for organizations, businesses, celebrities, and bands to broadcast great information to fans
in an official, public manner. Like profiles, they can be enhanced with applications that help the
entity communicate with and engage their fans, and capture new audiences virally through their
fans' recommendations to their friends.
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What are the differents of Facebook Groups & Pages
Pages can only be created to represent a real organization, business, celebrity, or band, and may only
be created by an official representative of that entity. Groups can be created by any user and about any
topic, as a space for users to share their opinions and interest in that subject. Groups can be kept
closed or secret, whereas Pages are intended to help an entity communicate publicly. |
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Add in Application
We encourage Page Admin to find and add the applications to their Page that will make their Page
most useful and successful. Facebook Pages come pre-installed with custom functionality for each
Page category. These are the applications and information fields Facebook believes will be most
relevant to the category you have selected when creating your Page. For instance, a Band Page
comes pre-installed with a music player, video player, discography, reviews, tour dates, and a
discussion board.
Create your own Application
If you cannot find an application to do something that you want to appear on your Facebook Page, or
if you have unique functionality that you’d like to add to your Facebook Page, then you should
consider building your own application. You can build applications that work just on your Facebook
Page, or which works on your Page and can be added by regular users to their own profiles. |
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